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Speaking

I have been speaking since 2024: 50+ talks and workshops in 10+ countries so far. The material comes from client projects.

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Daniel Sogl speaking at a conference

Topics

Spec-driven development

A written spec that comes before the implementation and stays binding. With it, an agent's output becomes reproducible.

Test automation

Playwright and end-to-end tests as the quality gate that stands before an agent gets near the codebase.

Recordings

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Prompt. Build. Repeat. – The Vibe Coding Mindset

NDC Copenhagen 2025

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Code smarter, not harder: How AI Tools Boost Your Productivity

Frontend Nation 2025

Past talks

All 50 earlier dates

Career

  1. 2026 - today

    Director of AI Engineering · SHI GmbH

    Building and leading the AI Engineering & Developer Productivity practice, with technical, line-management and commercial responsibility. With clients: an assessment of the delivery pipeline, hardening of the quality gates in CI, and rolling out AI tooling in the repositories they already have.

  2. 2024 - 2026

    Principal Consultant AI & Conference Speaker · Thinktecture AG

    Consulting for development teams in industry and mid-sized companies on generative AI and developer productivity. Regular speaker at international conferences.

  3. 2023 - today

    Trainer · Angular Architects

    Workshops for Angular development teams on architecture, testing and AI-assisted development.

  4. 2021 - 2024

    Lead Software Developer · finanzen.net zero GmbH

    Led the frontend team of a mobile trading platform: architecture decisions, code quality and mentoring.

For organisers

Bios, role and photos, ready to copy. All texts are current and cleared.

Name
Daniel Sogl
Role
Director of AI Engineering, SHI GmbH

Long bio

Daniel Sogl is Director of AI Engineering at SHI GmbH, where he leads the AI Engineering & Developer Productivity practice. He helps development teams adopt AI tools in a way that holds up in production.

Before SHI he was Principal Consultant for Generative AI at Thinktecture AG, and before that Lead Software Developer at finanzen.net zero and a developer at Wipro Technologies. He has been building software since 2015, focusing on enterprise web applications (Angular, React, .NET), test automation and CI/CD.

Daniel is a Microsoft MVP for Web Development & Developer Tools, has been speaking since 2024 with more than 50 talks in over ten countries, and works as a technical editor for Manning. His argument: AI does not make teams uniformly faster, it amplifies what is already there. Teams with solid quality gates get better, teams without them get worse faster. That is why his projects start with a baseline and not with a tool selection.

Profile bio

Daniel Sogl is Director of AI Engineering at SHI GmbH. With a background in FinTech and IT consulting, he helps internal teams and enterprise clients put AI to work in two areas: AI-assisted software engineering and Generative AI. He speaks regularly at international conferences and workshops on what AI tools change in software delivery and how teams measure it before and after the rollout.

Short bio (160 characters)

Director of AI Engineering at SHI GmbH. AI in the software delivery lifecycle, for our own teams and our clients. Speaks regularly at conferences.

Photos

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